SEO AND CONTENT MARKETING PORTFOLIO OF ABHIK SHOME 

I help B2B SaaS companies turn their blogs into predictable, compounding revenue channels. Using my proprietary Brand Bridge Solutions® system, I design and execute content programs that:

1) Achieve top-of-SERP rankings that sustain for years

2) Stay resilient through core Google algorithm updates

3) Turn the company blog into the #1 inbound lead and MRR driver

4) Are fully optimized for AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization)

The outcome is not traffic for traffic’s sake but pipeline growth, higher lead quality, and measurable revenue impact

My Background

• 10+ years in SEO and B2B content strategy

• Deep experience navigating major Google updates (Panda → Helpful Content → Core + AI-led changes)

• Contributor to Inc. Magazine, Business Insider, YourStory, Influencive, and others

• 1.5M+ cumulative content views with multiple high-performing and viral pieces

• Content shared by B2B SaaS leaders such as Larry Kim (WordStream, MobileMonkey)

This experience led me to develop a repeatable system for building content that ranks, converts, and compounds.

The primary value-addition differentiating me from other content creators is the focus on creating content assets that do the following:

A) Generate inbound leads for multiple years
B) Rank on top of Google
C) Strategically increase domain authority

The Brand Bridge Solutions® System

A structured, end-to-end content growth engine built for B2B SaaS.

It combines:

• Search intent mapping (commercial, problem-aware, solution-aware, and BOFU queries)
• Entity-first SEO and topical authority building
• Programmatic internal linking and content clustering
• Conversion-focused content architecture (CTAs, lead magnets, and funnel alignment)
• Distribution and amplification loops that drive authority without manual outreach

This is not hit-or-miss publishing. It is a repeatable content-to-revenue system.

What My Content Assets Do

Every piece of content is built to:

1. Rank on page one for high-intent keywords
2. Generate inbound leads for multiple years
3. Increase topical authority and domain strength
4. Support sales enablement and pipeline velocity

The result is content that compounds instead of decays.

AEO & GEO Optimization

Modern search is no longer limited to blue links.

I optimize content to surface across:

• Answer engines (Google Featured Snippets, People Also Ask, voice search)
• Generative engines (Google SGE, ChatGPT, Perplexity, Claude, Copilot)

This includes:

• Structured answer blocks and citation-ready content
• Entity consistency and semantic clarity
• Schema-backed content designed for AI summarization
• Clear positioning that aligns your brand as a default source in AI-generated responses

What B2B SaaS Companies Can Expect

With Brand Bridge Solutions®, clients typically see:

• Higher MRR driven by search-qualified inbound leads
• The blog becoming the primary acquisition channel
• Rankings for high-intent, revenue-linked keywords
• Earned media authority without cold outreach
• A scalable, low-risk content production system aligned with growth goals

CLIENTS I HAVE WORKED WITH: TOP ENTERPRISE B2B SAAS COMPANIES + MEDIA HOUSES THAT I HAVE HELPED GET TOP RANKINGS + DOMAIN AUTHORITY + HIGH CONVERSIONS

WHAT MY CLIENTS SAY ABOUT WORKING WITH ME (excerpts and screenshots from LinkedIn)

My content has garnered over 1 MILLION views and HAS BEEN seen in

MEDIA COLUMNS

My content has been seen on mainstream media outlets.

Here are a few examples.

OVER 8000+ LEADS GENERATED FROM SCRATCH WITH ZERO BUDGET FOR MY B2B ONLINE MAG (WITHOUT SINGLE LINK-BUILDING OUTREACH OR ADS )

141k uSERS FOR The Starting idea (ACCOMplished WITHOUT SINGLE LINK-BUILDING OUTREACH OR ADS. Solely through my white hat content growth recipes )

MULTIPLE VIRAL HITS

AWARDED “THE MOST  INNOVATIVE STARTUP BUSINESS GROWTH MAGAZINE 2020”

Interviews I conducted with global experts

Social media mentions by Influncers

My Content being recommended by Clickminded, one of the top SEO blogs of the world. Check it out for yourself.

cERTIFIED BY DIGITAL MARKETER

Here’s the list of certificates I have earned from DigitalMarketer:

1) Content Marketing Specialist

2) Customer Value Optimization Specialist

3) Direct-Response Copywriting Specialist

4) Email Marketing Specialist

LINKEDIN CERTIFIED: SCORED IN TOP 15% AMONG 1.3 MILLION PEOPLE

MY CONTENT CREATION PROCESS

A walkthrough of the exact content creation system I use for B2B SaaS SEO, demand generation, and AI-led search visibility

Goal: Identify topics with proven demand, linkability, and long-term ranking potential

I start by reverse-engineering what already performs at the top of search.

Using Ahrefs Content Explorer and BuzzSumo, I analyze the highest-performing articles for a topic based on:

• Referring domains and backlink velocity
• Social engagement and content freshness
• Format patterns (guides, comparisons, frameworks)

From this shortlist, I apply an advanced skyscraper approach:

• Expand the topic with deeper coverage, fresher data, clearer frameworks
• Add original insights, SaaS-specific examples, and step-by-step execution
• Close gaps competitors leave unaddressed (use cases, edge scenarios, buyer objections)

The objective is not “longer content,” but more useful content that earns links, engagement, and rankings.

1. Ahrefs Content Explorer

Finding the best-performing articles in terms of social shares and backlinks.

2. Buzzsumo

Validating the data via Buzzsumo’s engagement signals.

1. Benefit-driven headline

I will start with a benefit-driven headline. For this, I use topical data derived from Buzzsumo and Ahrefs.

I study the headlines that are ranking on top and have maximum social shares and backlinks.

The idea is to induce emotional triggers and added benefits to the headline to make it more click-worthy.

For example, instead of a headline like – ’10 steps to writing the perfect media pitch’, I will put an angle like – ‘The 10-Part Pitch Template Reporters Will Open Every Time’.

2. The curiosity fuel

Next, I will begin the content piece with a curiosity-driven opener.

The idea is to open a loop and build anticipation right at the very beginning of the article.

3. Personality fuel

I make it a point to sprinkle the content with the voice of the brand I am writing for. It adds a personalized human touch that is engaging and energetic.

This includes making the language fun, full of anecdotes, and parables.

The idea is to make the content engaging as we are aiming for the transformation of the reader.

4. Crisp layout

2-3 line paragraphs are ideal for readability and having a great user experience.

I implement this layout for all my articles.

5. Step by step transformation

Our end goal is to make the reader feel a transformative experience.

I do this by giving step by step actionable strategies that take them from point A of pain to point B of solution.

6. Seeding strategy

I keep seeding the content with subscription triggers by incentivizing readers to sign up for bonus materials.

This way, I ensure that my content piece becomes a lead generating asset.

1. TextMetrics

I use this tool for writing rich SEO-friendly content with proper sentiment analysis.

2. Grammarly Premium

For checking grammar and further sentiment analysis.

Goal: Win visibility across answer engines and generative AI platforms

BLOGS

TESTIMONIALS – WHAT OTHER ENTREPRENEURS AND INDUSTRY EXPERTS ARE SAYING ABOUT MY WORK

“The kind of results and the pace with which he gave us the results…it was magnificent. What’s unique about him is the way he goes ahead with his need-analysis. What makes him special is the choice of language and choice of words that really fits into your need, understanding who you are in business – Aligning with the results that you want for your clients and customers. If you are pressed for time and quality is what matters most to you, I would highly recommend Abhik Shome”

— Ranjan Kumar Varanasi

“I learned non-traditional ways of doing things that could generate me the fastest results.”

— Veronika Redding

“I will definitely recommend Abhik to my network, he knows what he is doing, he’s got a lot of strategies that he could recommend to help people and their business.”

— Victoria Lee

“And in the first place I was overwhelmed with the amount of free information he shared through his website and through his emails. That’s the most important thing for me. I think for me that you can trust someone and I feel I can trust Abhik and that’s why I would suggest him to others.”

— Ongjen Pusac